Creative Fitness Marketing - CFM
Overview
Creative Fitness Marketing (CFM) has been working alongside independent fitness clubs across Australia and New Zealand for over three decades. Their approach is hands-on, with a team that visits clubs in person to understand the unique atmosphere and community each gym offers. CFM is known for helping clubs grow their membership base, all while keeping a strong focus on member satisfaction and local brand reputation.
Their campaigns are designed to bring in new members - on average, 163 per club in a five-week period - without requiring clubs to spend upfront. The team brings together skills in graphic design, social media, and on-the-ground support, making sure every campaign feels personal and effective. Clubs benefit from increased brand awareness and a boost to their bottom line, all handled by a crew that genuinely cares about the fitness community.
What Creative Fitness Marketing - CFM offers
Membership growth campaigns for fitness clubs
On-site marketing support and staff placement
Social media management and advertising
Graphic design for promotional materials
Brand awareness strategies
Business development consultations
Location
Office 6/4-6 Gilbert St, Torquay VIC 3228
Get DirectionsCustomer Reviews
Owners rave about CFMs marketing campaigns, especially their social media content, videos and eye?catching promotional materials that build brand awareness, drive community engagement and bring in new members. Reviewers highlight strong results like significant member growth, clear communication and transparency, daily updates, and creative strategies tailored to each club. Many also valued the hands?on consultations, sales skills and training, social media dominance, community events and free trial days, plus well run flash sales and a smooth back office. Several noted that the team fits in quickly with staff and members, lifts the vibe, and keeps momentum going even after the promo ends. The no upfront costs model was also called a no?brainer by some.
Several reviewers mentioned Ben, Georgia, Callum, Maddi, Shira and Laura for their professionalism, energy and ability to become part of the club family while delivering results. Overall, CFM is praised for making marketing fun, effective and low?stress, with campaigns that boost visibility and membership in small towns and big centres alike.